FUNCTIONING OF DIRECTING MODELS OF AUTHOR CINEMA IN THE CULTURAL AND ARTISTIC SPACE OF INTERNATIONAL FILM FESTIVALS

Abstract

The article considers international film festivals, which have significant socio-economic potential and are a powerful component of cultural and artistic life. It is shown that the hallmark of current international film festivals is the resumption of the trend of sharp critical view of the world, as well as strengthening the author's principle, which reflects life experience, the nature of worldview and world reproduction of the director – creator of his own film model. The ability to conduct intercultural dialogue by means of auteur cinema is substantiated. The place of Ukrainian auteur films in the international festival space is determined. The process of entry of domestic auteur cinema into the international festival space is traced in order to disseminate information about systemic changes in the legislation on the support of the film industry; manifestations of specific artistic-aesthetic and moral-ethical orientation of Ukrainian cinematography; demonstrations of the level of professional training of cinematographers; presentation of film products to representatives of international distribution; establishing cross-cultural ties; strengthening the cinematic image of Ukraine. It has been established that awarding Ukrainian filmmakers with prizes at prestigious international film festivals testifies to the ability of domestic masters, affirming national priorities and highlighting important universal problems, to communicate with the international community in an understandable cinematic language.

It is proved that the success of Ukrainian films at international film forums demonstrates the demand for domestic auteur cinema in the modern cultural space, the gradual formation of brands “Ukrainian cinema”, “Ukrainian auteur cinema”, the creation of potential partners recognizable positive image of Ukraine. It is proved that the significant success of Ukrainian Film Festivals in different countries of the world shows that domestic films are a powerful channel of communication, a component of cultural diplomacy, an effective tool of cultural policy of Ukraine, contributing to its image as a cinematic country and integration into the world cultural space.